PlayCherry

PlayCherry.com is the new online casino from one of Sweden’s oldest and most respected gaming companies. This is the first time that the Cherry has used its own brand name on the internet. In the past they have gone through another entity, like Betsson or NetEntertainment.

The launch of the new online casino will allow the company, which has been in business since 1963, to reach more customers. They already reach more than twenty five million players through their maritime business with casinos on more than fifty ships. They also hold more than two hundred casino licenses and have two licensed entities in Malta. The company is listed on the Stockholm stock exchange. They are not new to the world of gambling.

The new online site offers players the full gamut of gambling with sportsbetting, casino and poker options. The only thing that is missing is online bingo. There are different gambling rooms with more than one hundred forty games to choose from. The player must have different wallets for each of the rooms. Cherry plans to advertise its new online site on the cruise ships and plans to bring internet gambling to the maritime area in the future.

Posted: February 25, 2008

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